Ancient World Introduces Reward-Based Membership Program
ancientworld.club is a new initiative from Adelaide’s favourite alternative live music space.
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There are few venues in Adelaide as eclectic and inviting as Ancient World. The DIY artist-run bar and performance venue on Kaurna Land attracts a diverse crowd of local live music lovers who can mingle in a safe space that promotes inclusivity and good times.
But as everyone knows, the Adelaide live music scene is doing it tough, with venues across the city feeling the crunch. Ancient World are no exception. To combat the current crisis impacting venues, Ancient World owners Hugh Scobie and Chelsea Zerna have come up with ancientworld.club – a membership program with rewards aimed at getting people through the doors and supporting live music.
“ancientworld.club evolved out of conversations with our community this time last year when we shared that the venue was struggling with the broader crisis facing live music venues,” Hugh and Chelsea explain.
“We had a lot of feedback from people asking how they could best financially support the venue and we realised that we didn't have a way other than people coming to shows and buying tickets and drinks. So we decided to experiment with a membership program that would reward our regular patrons and also allow the community to directly support the venue, rather than having to rely on grants, bailouts or government sponsorships.”
Similar to other membership programs, punters who sign up for ancientworld.club will have access to an array of savings and benefits when visiting Ancient World. There are several different tiers of membership available, with rewards to be offered to those who attend the venue multiple times a month. Expect perks like priority entry, free drinks and the ability to bring guests in on your membership.
“We will be launching a website along with the membership program (https://www.ancientworld.club/) and a mailing list for members who sign up,” says Hugh. “The website will have a calendar that lists all the events each month, and members will receive a weekly email with details of shows, free ticket offers and early-bird tickets for unannounced shows.”
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Looking to kick things off with a bang, Ancient World are launching the membership program this Saturday, November 16 with a special event running from 5:00-10:00pm. Along with the general frivolities associated with a night at Ancient World, Chelsea says there will be “a bunch of giveaways, free entry and a drink on arrival.” Kat's Kanteen will be dishing up tasty grub while all those in attendance go in the running to win a free three-month ancientworld.club membership.
“The launch itself will be pretty informal, with a very short introduction from the Ancient World team that will outline the membership,” says Hugh. “We're inviting everyone interested to come and ask questions and find out about the membership in person. We also have u.r.trax from France playing late late in the night to send the party to the next level. It's free before 10:00pm so arrive early to make the most of the evening.”
Those unable to attend the event can jump online and find all the details at https://www.ancientworld.club/, which will go live on Saturday.
ancientworld.club is a fantastic initiative from Hugh and Chelsea and a great way for regular patrons to give something back and make sure Ancient World continues to thrive. “We feel that ancientworld.club is a strong, community-driven response to the current crisis facing live music, allowing the community to directly support the venue,” the duo says. We concur.
Ancient World’s membership launch party takes place this Saturday, November 15 from 5:00-10:00pm. Entry is free before 10pm. For more information visit the event page here.
